Data from the Textile City Urban Construction Management Committee showed a January to June fabric market turnover of 93.53 billion yuan, with its online derivation at 40.34 billion yuan, a year-on-year increase of 8.42% and 15.19%, respectively, marking the successful achievement of a “flourishing first half” of the year.
“We are constantly striving to build a truly global production and marketing network – and that means tireless efforts and advancement on all fronts – and all steps of the process – to open up a broader market,” remarked Xia Yanhong, chairman of Zhejiang Lizabella Textile & Garment Co., Ltd., one of Keqiao leaders in foreign trade clothing and garments. Currently exporting to Europe, America, Turkey, and more, Lizabella’s sales volume in the first half of 2022 soared to the US $50 million, an increase of 30% year-on-year – money already planned to be put to good use through a planned $20 million investment in the upcoming Lizabella Science and Innovation Zone.
The brilliant achievements of Lizabella are the living epitome of China Textile City’s healthy, dynamic growth – a development that has seen Keqiao’s accelerated promotion of even further upgrades and developments district-wide, capitalizing and continuing on already seemingly unceasing positive development trends. A parade of activities marking the 30th anniversary of the naming of Chine Textile City, the hosting of the 5th World Textile Merchandising Conference, Keqiao Fashion Week (Spring), “everyday fashion” activities and seminars to be held on a regular basis, and the promotion of Keqiao “brand of choice” when it comes to all things clothing and fabric… these and many more converge in a diversified yet comprehensive framework for continued promulgation and influence throughout the province, nation, and world at large.
During the past 6 months, the Light Textile Urban Construction Management Committee has fervently promoted the cultivation and growth of fashion-related creative industries, through key milestones, events, and newly-formed global hubs, such as the Sino-Italian Future Fashion Innovation Center, Chinese Women’s Clothing and Fabric Trend Research Institute, Milan Keqiao Pavilion, the 2nd annual Sino-Italian Youth Future Fashion Design Competition, Chinese Women’s Clothing and Fabric Trends of Spring and Summer 2023, and more. At the same time, improvements continue on all fronts to improve the area’s industrial design base, promoting “human investment” and optimizing physical and conceptual space throughout all creative areas and zones – as Textile City grows in name and space by the day.
We must not, however, forget nor separate new modes of market trade procurement and their integral role in the success of the first half of the year. Through its constant vigilance in promoting national-level pilot programs in innovative market procurement methods, Keqiao exported the US $1.129 billion through market procurement trade-related transactions alone – an increase of 47.39% year-on-year.